Sponsorship Packages
Guppy (Annual)
$500 Total ($125 Quarterly)​
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10 pool/rec day passes
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A banner or sign
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One t-shirt
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One sponsorship sticker or window decal
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End of season sponsors' pool party
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Starfish (3-year)
$2,100 total
($700 annually) or ($175 quarterly)
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One seasonal pool and rec family pass
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10 pool/rec day passes per year (30 total)
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One free booth fee per year and preference in booth placement and rental
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A banner or sign
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Click through links on the BRA website
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Two t-shirts
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Small logo on t-shirts and newsletters
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3 sponsorship stickers
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Two window cling decals or vehicle magnets
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End of season sponsors' pool party
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Sea Turtle (3-year)
$3,600 total
($1,200 annually) or ($300 quarterly)
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Two seasonal pool and rec family passes
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15 pool/rec day passes per year (45 total)
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10% discount on rentals and pool parties
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Two banners or signs
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One free booth fee per year and preference in booth placement and rental
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Sponsor status on the main page of the BRA website with click through links and partnership on social media
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3 t-shirts per year
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Medium logo on t-shirts and newsletters
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5 sponsorship stickers
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Two window cling decals or vehicle magnets
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End of season sponsors' pool party
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Dolphin (5-year)
$10,000 total
($2,000 annually) or ($500 quarterly)
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3 seasonal pool and rec family passes
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15 pool/rec day passes per year (75 total)
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30% discount on rentals and pool parties
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2 banners or signs, or paint logo on pool deck
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2 free booth fees per year and preference in booth placement and rental
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Sponsor status on the main page of the BRA website
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Dedicated page on our domain
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Full social media sharing and ad posting
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Contact sharing
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5 t-shirts per year
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Medium logo on t-shirts and newsletters
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Sponsorship stickers
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Window cling decals and magnets
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Representation at board meetings
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End of season sponsors' pool party
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Week-day holiday party
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Shark (10-year)
$36,000 total
($3,600 annually) or ($900 quarterly) or ($300 monthly)
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5 seasonal pool and rec family passes
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20 pool/rec day passes per year (200 total)
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30% off rentals/pool parties
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10% discount on memberships for employees
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30% discount on group swim lessons for employees
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2 banners or signs and paint logo on the pool deck or building
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2 free booth fees per year and preference in booth placement and rental
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Sponsor status and ad on the main page of the BRA website
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Dedicated page on our domain
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Full social media sharing and ad posting
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Contact sharing
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5 t-shirts per year
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Large logo on t-shirts and newsletters
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Sponsorship stickers
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Window cling decals and magnets
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Representation at board meetings
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End of season sponsors' pool party
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Weekday or weekend holiday party
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One late night party for employees and their families, up to 200 people
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Why Sponsor Us?
Advertising specifications and opportunities:
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BRA has an outdoor pool and recreation area open May-September, clubhouse open year-round.
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BRA has a 6 ft. x 10 ft. sign located on the corner of Beechmont drive and Colleen drive in the Beechmont area of Newport News with over 4,000 residents, 78% of whom are homeowners, and includes a wide range of demographic with an income range of $32K - $106K per year.
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Association has 300+ annual members who attend 6-12 events throughout the year and attend a 14-week pool season.
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Clubhouse averages 158 rentals per year with between 30-200 guests per event and has 2 dedicated information boards for in-person marketing.
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The pool and recreational area have over 200 ft. of street facing fence on which banners and signs can be posted.
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www.BeechwoodPool.com has average web traffic of 34 views per week with a 38% click-through rate on marketing links.
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BRA operates a Facebook page with 2 associated Facebook groups and an Instagram account totaling over 550 followers.
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BRA coordinates with multiple local businesses including Warwick River Christian School, Warwick Baptist Church, Sit-a-Spell Inc., The Boys and Girls Club of City Center, and C Rock Catering; providing networking and exposure for sponsors.
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BRA runs a summer swim team that has had up to 85 swimmers who attend swim meets throughout the city wearing sponsored t-shirts and displaying a sponsored banner.
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Projected use of Sponsor Funds:
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General beautification and maintenance of pool, clubhouse, and recreation area.
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Conversion of part of recreation area into a full-size basketball court.
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Conversion of part of recreation area into a sand volleyball court.
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Conversion of part of recreation area and surrounding grounds to facilitate food trucks and trailers to improve events at our facilities.
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Retrofitting outdated electrical and plumbing in pool bathrooms and guard shack.
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Increase market presence and facilitate more member/sponsor events.
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Improve clubhouse interior to encourage more upscale rental use.