Sponsorship Packages

Guppy (Annual)

$500 Total ($125 Quarterly)​

  1. 10 pool/rec day passes

  2. A banner or sign

  3. One t-shirt

  4. One sponsorship sticker or window decal

  5. End of season sponsors' pool party

 

Starfish (3-year)

$2,100 total

($700 annually) or ($175 quarterly)

  1. One seasonal pool and rec family pass

  2. 10 pool/rec day passes per year (30 total)

  3. One free booth fee per year and preference in booth placement and rental

  4. A banner or sign

  5. Click through links on the BRA website

  6. Two t-shirts

  7. Small logo on t-shirts and newsletters

  8. 3 sponsorship stickers

  9. Two window cling decals or vehicle magnets

  10. End of season sponsors' pool party

Sea Turtle (3-year)

$3,600 total

($1,200 annually) or ($300 quarterly)

  1. Two seasonal pool and rec family passes

  2. 15 pool/rec day passes per year (45 total)

  3. 10% discount on rentals and pool parties

  4. Two banners or signs

  5. One free booth fee per year and preference in booth placement and rental

  6. Sponsor status on the main page of the BRA website with click through links and partnership on social media

  7. 3 t-shirts per year

  8. Medium logo on t-shirts and newsletters

  9. 5 sponsorship stickers

  10. Two window cling decals or vehicle magnets

  11. End of season sponsors' pool party

Dolphin (5-year)

$10,000 total

($2,000 annually) or ($500 quarterly)

  1. 3 seasonal pool and rec family passes

  2. 15 pool/rec day passes per year (75 total)

  3. 30% discount on rentals and pool parties

  4. 2 banners or signs, or paint logo on pool deck

  5. 2 free booth fees per year and preference in booth placement and rental

  6. Sponsor status on the main page of the BRA website

  7. Dedicated page on our domain

  8. Full social media sharing and ad posting

  9. Contact sharing

  10. 5 t-shirts per year

  11. Medium logo on t-shirts and newsletters

  12. Sponsorship stickers

  13. Window cling decals and magnets

  14. Representation at board meetings

  15. End of season sponsors' pool party

  16. Week-day holiday party

Shark (10-year)

$36,000 total

($3,600 annually) or ($900 quarterly) or ($300 monthly)

  1. 5 seasonal pool and rec family passes

  2. 20 pool/rec day passes per year (200 total)

  3. 30% off rentals/pool parties 

  4. 10% discount on memberships for employees

  5. 30% discount on group swim lessons for employees

  6. 2 banners or signs and paint logo on the pool deck or building

  7. 2 free booth fees per year and preference in booth placement and rental

  8. Sponsor status and ad on the main page of the BRA website

  9. Dedicated page on our domain

  10.  Full social media sharing and ad posting

  11. Contact sharing

  12. 5 t-shirts per year

  13. Large logo on t-shirts and newsletters

  14. Sponsorship stickers

  15. Window cling decals and magnets

  16. Representation at board meetings

  17. End of season sponsors' pool party

  18. Weekday or weekend holiday party

  19. One late night party for employees and their families, up to 200 people

 

Why Sponsor Us?

 

Advertising specifications and opportunities:

  • BRA has an outdoor pool and recreation area open May-September, clubhouse open year-round.

  • BRA  has a 6 ft. x 10 ft. sign located on the corner of Beechmont drive and Colleen drive in the Beechmont area of Newport News with over 4,000 residents, 78% of whom are homeowners, and includes a wide range of demographic with an income range of $32K - $106K per year.

  • Association has 300+ annual members who attend 6-12 events throughout the year and attend a 14-week pool season.

  • Clubhouse averages 158 rentals per year with between 30-200 guests per event and has 2 dedicated information boards for in-person marketing.

  • The pool and recreational area have over 200 ft. of street facing fence on which banners and signs can be posted.

  • www.BeechwoodPool.com has average web traffic of 34 views per week with a 38% click-through rate on marketing links.

  • BRA operates a Facebook page with 2 associated Facebook groups and an Instagram account totaling over 550 followers.

  • BRA coordinates with multiple local businesses including Warwick River Christian School, Warwick Baptist Church, Sit-a-Spell Inc., The Boys and Girls Club of City Center, and C Rock Catering; providing networking and exposure for sponsors.

  • BRA runs a summer swim team that has had up to 85 swimmers who attend swim meets throughout the city wearing sponsored t-shirts and displaying a sponsored banner. 

Projected use of Sponsor Funds:

  • General beautification and maintenance of pool, clubhouse, and recreation area.

  • Conversion of part of recreation area into a full-size basketball court.

  • Conversion of part of recreation area into a sand volleyball court.

  • Conversion of part of recreation area and surrounding grounds to facilitate food trucks and trailers to improve events at our facilities.

  • Retrofitting outdated electrical and plumbing in pool bathrooms and guard shack.

  • Increase market presence and facilitate more member/sponsor events.

  • Improve clubhouse interior to encourage more upscale rental use.